Marketplace / Templates / Startup Vision & Mission

Startup Vision & Mission

An easy template for defining the long-term vision and mission statement of a startup, aligning your team and stakeholders’ focus.

Template

__Company Name:__ MoonTea

__Founded:__ March 18, 2008

## Key components of the statement:
- Commitment to on the ground work. 
- Emphasis on single-origin tea leaves.
- Clear definition of the geography we serve. 
- Mention of “blends” our core product.
- Making tea access easy for the average person.
- Bring about the idea of socialization through tea.

__Vision Theme:__ Concept-based

__Vision Statement:__ Bring people closer through tea.

## Mission
We are on the ground everyday in search of the best, single-origin tea leaves and bring it to our SEA community. We are constantly driving towards new frontiers with our blends and making it super simple for our customers to discover, explore and socialize better through the tea blends money can buy.
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